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Naadam creates heirloom-quality knitwear that is exceptionally soft and designed to be worn and loved season after season, while rethinking the traditional cashmere supply chain. Founded by Matthew Scanlan and Diederik Rijsemus after time spent with nomadic herders in Mongolia’s Gobi Desert, the brand works directly with herders—cutting out middlemen to ensure they are paid more while offering high-quality, responsibly made cashmere at a more accessible price.


